Think Roku is a hardware company? Think again. Q1 2018 revenue 61.5M hardware, 75.1M advertising,

And and licensing. Roku Chief Financial Officer Steve Louden tells TheStreet "Not only do we believe that all TV will be streamed, [the trends are such] that all TV advertising will be streamed." See articles below

theStreet

https://www.thestreet.com/investing/earnings/here-are-four-big-numbers-from-roku-s-earnings-release-14585074

CNBC

https://www.linkedin.com/feed/update/urn:li:activity:6400708948810358785